Cricket Design Works
Work
Fromagination
Logo
Inspired by small cheese shops in Provence and Tuscany, we created a mark that is warm, welcoming and intriguing.
- ADDY Award Winner, 2007
Fromagination
Branding
Both down-home and upscale, Fromagination we created a modern identity package with European undertones.
- ADDY Award Winner, 2007
Fromagination
Holiday Card
The Holiday Card for 2007 used the classic animals we illustrated for the identity system in a wintery setting.
- ADDY Award Winner, 2007
Fromagination
Cheese Information Cards
There's a lot to know about cheese and it can be a little intimidating for those new to stinky or fresh cheeses. These cards share details about the cheesemakers, notes about the cheeses, how to care and store for cheeses and suggestions for pairing cheeses with wines and beers. Want to know something about cheese? It will probably be on these cards.
- ADDY Award Winner, 2007
Fromagination
Cheese Information Cards
There's a lot to know about cheese and it can be a little intimidating for those new to stinky or fresh cheeses. These cards share details about the cheesemakers, notes about the cheeses, how to care and store for cheeses and suggestions for pairing cheeses with wines and beers. Want to know something about cheese? It will probably be on these cards.
- ADDY Award Winner, 2007
Fromagination
Ad series
On-going ad series for Fromagination.
- ADDY Award Winner, 2007
Fromagination
Hang Tags
These hang tags were created specifically for gift boxes that created a fun introduction to the store and provided a beautiful presentation for the delights inside.
Fromagination
Exterior
The exterior of Fromagination stands out on Madison's Capitol Square.
Fromagination
Website
The site has a treasure trove of information about artisanal cheesemaking, the cheeses and their perfect companions. The site has some content management for news, events, classes, and featured cheesemakers. There's also some e-commerce with a transition to a full e-commerce site in the not so distant future.
