Artisan Dental Identity & Branding
When Nicki Andersen, DDS approached us with her business plan to develop Artisan Dental, we originally thought, "What? Is she a goldsmith, a jeweler, a potter? Oh my this Artisanal movement has jumped the proverbial shark."
But then we met her and learned about her approach to serve her patients with pain-free restorative and cosmetic dentistry using the latest technologies in the most environmentally sensitive manner within a beautiful environment. We realized that she was deeply dedicated to craft and care.
We created a series of advertisements for Dr. Andersen as well as a responsive website.
As part of our work, we art directed and photographed staff portraits, interior spaces and advanced technology that Artisan Dental incorporated into their office for use on their website, advertising and brand book.